Search Engine Marketing

If you are a business in Sheffield or South Yorkshire, Have a website or not. Then we can offer you a range of services including:
Site submission to all major search engines, Meta Tag and Site Map creation, Content Copy Writing, Content creation and keyword optimisation, Link Building, PPC Campaigns,

Site Submission to search engines
This is a standard part of ALL of our websites and gives you the start you will need to become indexed by the search engines.
Often a simple XML sitemap just needs to be submitted to the search engines, We use an advanced system to create sitemaps and submit to all the major search engines

Meta tags
This is still a vital part of search engine optimisation although not as important as it was a few years ago. Most search engines still use the description and keywords tags. Other tags can be used which instruct web spiders how often they should visit to index a site.

Content Copy Writing & Content creation
Perhaps the most important part of getting to the top. you will see the phrase “content is king” all over the internet and its true. Search engines today have very intelligent ways and means of discovering copied text. For us at Web design South Yorkshire – 99% of the text is supplied by a client, However we do carry out some very clever tests to ensure your text is unique and will be valued by the search engines.

Keyword Optimisation
The amount of times your chosen set of words appear in your text still holds some importance for search engine optimisation, It is also important that you don’t “stuff” your content with the keywords – search engines may be fooled slightly but human visitors will find this very annoying!

Link Building
Perhaps the most important part of getting your site to the top of search engines. How many other sites link to yours?
At Webdesignsouthyorkshire we ensure you get the best possible quality of backlinks which are relevant and of a high page rank.

Pay Per Click
This involves bidding on your chosen keywords to appear in the right hand column of Google and other search engines.
It is very easy to blow your budget on this type of web marketing and not reap the rewards.
We have a number of clients in Sheffield who currently enjoy the top spot using a combination of PPC and organic results.
(organic is everything but PPC)